DressageDaily: HorseTV Media Group To Produce 2004 Athens Olympic Equestrian Videos

Monday, August 23, 2004

HorseTV Media Group To Produce 2004 Athens Olympic Equestrian Videos

Frustrated North American horse enthusiasts who were unable to watch much of the Equestrian Games will now be able to order a complete set of professionally produced videos set for distribution in October. The HorseTV Media Group, LLC has an exclusive agreement with its affiliated company, Equestrian Vision, and NBC for the U.S. video distribution rights to the equestrian events of the 2004 Olympics in Athens.

Equestrian Vision has distributed the equestrian videos exclusively in North America for the past three Olympiads, including 1992 in Barcelona, 1996 in Atlanta, and 2000 in Sydney. The company will be distributing the videos to retailers and catalogers, and HorseTV will sell via mail order directly to the consumer.

Four 100 minute long videos are planned for release in mid-October; one each covering Three Day Eventing and Show Jumping, and two Dressage titles covering both the team and the individual competition. The titles will be available on both VHS and DVD. Each video and DVD will be priced at $34.95, except for the Dressage double-DVD, which will be $59.95. As a bonus, the Dressage DVD will include all rides of the US Dressage Team.